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Tag Archives: loyalty marketing
Insurance Jingles: Not Just Bologna
The right tagline or commercial jingle stays with consumers long after they hear it on the radio or see it on television. The most enduring slogans become a part of pop culture and are remembered for years. Can you match … Continue reading
Posted in Brand Marketing, Insurance, Marketing
Tagged adrea rubin, Adrea Rubin Marketing, Aflac, Alka-Seltzer, allstate, auto insurance, blog, brand, Chevrolet, Communication, Folger's, geico, Genworth, Humana, insurance, loyalty marketing, McDonald's, Nationwide, Oscar Meyer, Physicians Mutual, Walmart
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The Tooth Fairy and the Unbanked
There is a time when each of us begins our relationship with money. For some, the relationship begins with the tooth fairy when she leaves us a dollar under our … Continue reading
Posted in Banks, Brand Marketing, Direct Mail, Direct Marketing, Email Marketing, Marketing, Money
Tagged adrea rubin, Adrea Rubin Marketing, blog, business growth, Communication, customer acquisition, direct mail, direct marketing, Facebook, loyalty marketing, money, Social Media, To the Point, Twitter
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Goobers, Raisinets and Geico
All of us find our own way to relax and unwind after a demanding work week. For me, it is going to the movies. I have been an avid movie-goer since I was a young child and saw Vincent Price … Continue reading
Posted in Direct Mail, Email Marketing, Marketing, Multi-Channel Marketing
Tagged adrea rubin, Adrea Rubin Marketing, allstate, auto insurance, blog, brand, communications, customer acquisition, direct mail, direct marketing, email, email marketing, gecko, geico, goobers, loyalty marketing, marketing, movies, multi-channel marketing, progressive, raisinets, reactivation, retention, sales, theaters, theatres, To the Point
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You Can Have Your Cake And Eat It Too
I want to share with you the best one-to-one marketing campaign I have personally experienced. Every year on my birthday, I visit my money in either Atlantic City or Las Vegas. I am a bored quarter slot machine player who is unable to pick … Continue reading
Posted in Direct Mail, Marketing, Multi-Channel Marketing
Tagged adrea rubin, Adrea Rubin Marketing, Atlantic City, Birthday, blog, Borgata, brand, business growth, customer acquisition, direct mail, direct marketing, loyalty marketing, marketing, multi-channel marketing, one-to-one marketing, retention, sales, To the Point
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