Whether you know it or not, your list can be your greatest asset. And we can help!
My name is
Linda Sandler
, and I am the President of
Adrea Rubin Management, Inc
. With over 20 years in both list management and list brokerage, I bring my experience and wisdom to Adrea Rubin Management...and to you!
I personally oversee a dedicated team of list management professionals who work to maximize your list revenue and
handle your list with the integrity and professionalism it deserves. With the vast number of lists available in the list rental market today, it takes more than traditional "salesmanship" to market a file. It takes aggressive selling strategies, detailed marketing and advertising schedules, and a commitment to excellent service and client satisfaction.
In short, it takes the Adrea Rubin Management list management team.
When we acquire a new list, we do not try to "fit it into our mold" or treat it as "just another property". We custom-build
an entire strategy specifically designed to:
Examine and identify all available segments and vertical markets that your list should be in;
Create a sales campaign to "break through" to these new markets, using a multimedia blitz that includes space ads,
fax and email broadcasts, postal mailings, and creative premiums;
Act as your billing and collection agent to make sure that every penny of your list revenue is accurately accounted
for.
In fact, once we sell your list, our work REALLY begins. We use analytical reporting systems to closely monitor the list marketplace. This will ensure that your list enjoys a prominent position in the minds of mailers and brokers. And we share these reports with you on an ongoing basis: everything from order summaries to seasonality reports to monthly billing and collection status.
If you don't feel your current list manager is prioritizing your list or giving it the attention it deserves, give
me a call at 212-983-0100 x3764 or email me at
Give us a chance to show you just how much
of an asset your list can be to you. You will have my undivided attention.
