Citigroup

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Adrea Rubin was instrumental in building our acquisition business from the bottom up. We started with a small direct mail volume of only 1 million monthly and after 3 years we were mailing 25 million a month and acquired the most new accounts ever in the history of Citi’s credit card business. Adrea was instrumental in helping us reduce our costs, saving us $14 million over 3 years and building our portfolio at a profitable cost per acquisition. More than just a broker Adrea helped to guide our data modeling and launch new products. Adrea interacts as a business partner continually working to understand and identify business needs to provide growth solutions.